Vanessa Kahlon

    Case Study






  • Overview

    Vanessa Kahlon has two decades of experience, as well as a Masters in Clinical Psychology, Vanessa has helped to bring relief and solace to many families whose children have special needs. After starting her own company, KAHLON FAMILY SERVICES, in 2008, she has used her years of experience to help other people get on their feet. KFS offers a variety of services including behavioral consulting, school supports, and parent education to help kids with behavior and learning needs. Having supervised and consulted in home behavior programs across the state of California and taught various parenting courses, Vanessa has come up with her own Yoga Curriculum to aid both children and the professionals who help them called YEAS YOGA.


    As the Executive Director of KFS SCHOOL, Vanessa is driven to help more families in the Bay Area in a more effective and professional manner. She hosts "Parenting with Vanessa Kahlon" where she empowers parents with strategies for dealing with their children's daily struggles. Vanessa has also taught for various groups and organizations across California – her specialty is professional development in behavior modification and management. She was named Woman of the Year by the National Association of Professional Women in 2014. She has also recently launched her book titled “How To Do Parenting With Confidence”
  • Process



    We had an initial zoom call with Vanessa, where we identified her goals and requirements. On call, we discussed the PR strategy we would implement to help her establish as the top industry leader in her field.



    Based on the needs of Vanessa, we worked with her to build out a roadmap of publications, a timeline, and a trajectory for success that will best elevate the digital authority of herself and her brand.



    We wrote SEO optimised articles for Vanessa to improve her google presence. Then, we began the process of pitching the articles to some of the top publications to get her featured on them. We helped Vanessa to complete her book and got it published on Amazon. We created a custom google knowledge panel for her taking her google presence and credibility to the next level.

  • Strategy

    • Create powerful content that portrays Vanessa and her success in an unique way.
    • Leverage Vanessa's story and work achievements along with our network of connections to get her featured in major publications.
    • Improve Vanessa Google search presence and get her a google knowledge panel.
    • Boost brand credibility and authority by positioning Vanessa as an expert in her industry.
  • Featured On

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  • Results

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    Created Vanessa's Google Panel

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    Got Vanessa Featured On Bloomberg

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    Got Vanessa's Book Published On Amazon

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    Created Wiki Alpha Page For Vanessa

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  • Vanessa's Testimonial